egift cards

Use mobile store cards, help the environment!

By Brian Ji in Mobile Loyalty, Mobile Payment

We all have them, those colourful, shiny plastic gift cards. Have you ever wondered what it takes to make a gift card? I did, so I Googled it. Turns out, 5.07 grams of Polyvinyl Chloride (PVC – fancy name for plastic) is needed to make a plastic card. So I wondered, how much plastic is…

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Brace yourselves, iPhone Passbook is coming to you

By Brian Ji in Mobile Loyalty, Mobile Payment

      After Apple dominated our front pockets (or wherever you put your iPhone/iPod), it looks like the company could dominate our back pocket soon. That’s because with the upcoming release of iOS6, Apple has subtly threw its hat into the crowding arena of mobile payment. The initial release of Passbook will allow passes,…

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How to Maximize Egift Card Sales and their Impact on Overall Sales

By Bijan Shahrokhi in eGift Cards and Marketing

      We all know that egift cards can serve as an effective sales and marketing tool. You can maximize the value of egift cards by having the right marketing plan to promote your egift cards. Below, we at Virtual Next have formulized the steps you need to take in order to boost your…

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