mobile loyalty

National Restaurant Association Show 2013 – Day 1

By Bijan Shahrokhi in Mobile Loyalty, Mobile Payment, NRA Show

Today was the first day at the Chicago’s National Restaurant Association show. Our booth is #5563 on North level 3 in the Technology Pavilian section. The NRA show brings about 60,000 visitors and 2,000 exhibitors from all around North America together.  Outside of some great food and drink to be sampled, there was an abundance…

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What Is the Right Mobile Based Loyalty Program for a Restaurant or Retailer?

By Bijan Shahrokhi in Mobile Loyalty, Mobile Payment

There are various types of loyalty programs that can be offered by retailers and restaurant chains. Some of the more popular ones are visit based programs (e.g. punch cards) and sales volume based (e.g. Airmiles). What sets apart a successful program from others is the relevancy of the program to the specific merchant’s industry margins,…

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